All The Must-Have Info

LONG-LASTING EYESHADOW PRIMER: Lock Down Your Eye Look

LOOK YOUR BEST FOR HOURS: Experience the ultimate eyeshadow base with e.l.f. Cosmetics Lock It Down Eyeshadow Primer. Its non-greasy formula ensures that your eye makeup stays fresh all day.

INTENSIFIED COLOR: Brighten up your eye makeup with this primer. It significantly enhances the intensity of your eyeshadow, making every look pop.

ENDLESS WEAR TIME: Say goodbye to smudging and creasing. Our primer helps your eyeshadow stay in place for longer, giving you flawless, long-lasting results.

MULTI-FUNCTIONAL SHADE: Suitable for a variety of eyeshadow colors, this primer provides a sheer finish that enhances any eye makeup routine.

EASY APPLICATION: Simply pat the primer onto your clean eyelid using your fingertip for a smooth, even base.

SKIN-CARE GENTLE: e.l.f. products are made with skin-loving ingredients, free from harsh toxins. All products are 100% cruelty-free and vegan, ensuring you care for your skin while being kind to animals.

WHY CHOOSE THIS PRIMER? Stand out with your perfect, long-lasting eyeshadow look. Our primer is the key to achieving the smooth, vibrant makeup you desire.